ABOUT US

Your growth partner

At Growth Path, we fuel growth with scalable and repeatable tactics. Think of us as your CMO, your extended marketing team, and your all-in-one resource for growth results.

OUR MISSION

Making world class marketing accessible

Not every company can afford a full-time CMO, but every company deserves strategic marketing leadership. We bridge that gap by providing fractional executive talent that delivers enterprise-grade marketing strategy at a fraction of the cost.

Our team brings deep expertise across the full marketing spectrum — from brand strategy and positioning to demand generation and product marketing — so you can focus on building your business.

3X average revenue


20+ years industry experience


50% + ROI

OUR VALUES

What drives us

Results-Driven

Every strategy is anchored to measurable outcomes. We track what matters and optimize relentlessly.

Partnerships minded

We don't just advise — we embed. Think of us as an extension of your team, invested in your success.

Growth Obsessed

We live and breathe growth. From early-stage startups to scaling enterprises, growth is our north star.

Battle Tested

Decades of combined B2B and B2C experience across industries, from SaaS to consumer products.

At Growth Path, we believe that effective growth is the cornerstone of every successful business. Led by Katie Samuelson, we bring extensive experience and a passion for transforming businesses and empowering strategic growth through our marketing services. We understand that many early-stage businesses face unique challenges and goals and often lack the necessary marketing and product marketing support. This understanding led me to establish Growth Path Consulting Group, offering tailored fractional CMO services that provide flexible, expert marketing leadership to drive product growth. Our approach is rooted in collaboration, data-driven decision-making, and a commitment to delivering measurable results.

Let’s build your growth engine